Charity Website Tips: Use Video
The web is no longer just about static content pages. Multimedia is becoming increasingly important, especially now that a large number of your visitors are going to be on broadband. YouTube is currently the 4th most visited site on the internet so video is definitely here to stay.
Charities can make great use of videos on their websites, to show more of their cause and the work they are doing. It’s cheaper than ever to produce a video yourself, you can do it on most home computers with a fairly cheap video camera, or you can employ a specialist company to give you something professional.
Hosting videos on your website can be expensive if they are popular. Many charities choose to use YouTube or Vimeo to host the videos and put them into their website using the services embeddable player. This means that the other site has the cost for the bandwidth, but also your video will get more exposure by being available in their directories.
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