Our Blog

Posted by

Ben Kemp

Managing Director

The Social Care TV website gets a makeover

Originally launched over a decade ago, the Social Care TV website has been given a fresh new look with improved layouts and several new features.

Available 247, the site provides around the clock access to over 65 online video training courses for social care providers and their staff. The new website makes it even easier to find the ideal course to meet their requirements. 

To view their website go to:  https://www.social-care.tv

Social Care TV new website

Posted by

Ben Kemp

Managing Director

Launch of the new Swallowtail Print website

With a bold new layout and simple colour scheme, the newly launched Swallowtail Print website is proving to be a big hit.

Go to https://www.swallowtailprint.co.uk to view their new site.

Swallowtail Print sample page

Posted by

Ben Kemp

Managing Director

Launch of the new HEART UK website

We are very delighted to announce the launch of the new HEART UK website.

HEART UK approached us to redesign their website and give it a fresh new look, with enhanced functionality. The new website will be an important resource for anyone with high cholesterol and contains advice, a searchable database of clinics, low cholesterol recipes, as well as fundraising news and events.

To view their website go to:  https://www.heartuk.org.uk/

Heart UK homepage

Searchable recipes

Posted by

Ben Kemp

Managing Director

The Prince's Countryside Fund website

We were delighted to be asked by The Prince’s Countryside Fund to design and build their new website.

The fund was established by HRH The Prince of Wales to improve the prospects of family farms and support rural lives by keeping British farming and village communities sustainable.

As a registered charity it relies on donations, therefore it was important that site was able to keep supporters and beneficiaries up-to-date. In answer to this, the new homepage features their latest news and incorporates feeds from Facebook and Twitter that update automatically. In addition to this, Unicity Mail was built in to the site enabling them to send regular email newsletters.

The Prince's Countryside Fund homepage

To view their website go to: http://www.princescountrysidefund.org.uk/

Posted by

Ben Kemp

Managing Director

5 key ways to get maximum donations from your charity website

These days, a good website is an absolute essential for all types of organisations, including charities. Helping to get your name out there, raise awareness of your campaigns and make it easy for supporters to donate to your cause, a high-quality, easy to use site can make a huge difference to the work you do.

To help you make the most of your online presence and generate support for your good cause, we’re taking a look at how you can maximise donations to your charity site.


Integrate a third-party payment provider

A great way to increase the amount of money your website generates is to integrate a third party payment provider like JustGiving or Virgin Money Giving. As these sites have excellent recognition among the general public, supporters will feel more confident donating via such a platform. With security a major concern for most people these days, this familiarity can make a big difference.

Making donations with Virgin Money Giving 

Ask supporters to spread the word

Word of mouth is just as important to charities as it is to retail and other forms of commerce. If a person sees that a friend of theirs has donated to a good cause, they’ll be very likely to follow suit. Ask your supporters to share a donation link to social media after they’ve made their payment. This should help to encourage even more people to take the plunge and make a donation of their own.

sharing your page

Tell supporters what their money can do

People like to know exactly where their money is going when they donate to a good cause. Tell people what a difference £5, £10, £20 or even £100 will make to the people, animals or environmental causes you support. If people know that the money they give will have a real impact, they’ll be a lot more likely to donate.

 Donation options

Send email reminders to past supporters

If someone has donated to your charity in the past, there’s a good chance they’ll be happy to support you again. Ensure that you already have their consent to email them.

You should consider incorporating contact preferences in to your donation forms, so that donors can choose to receive future communications by email, phone, post or not at all.


Keep supporters informed of your progress

If you’re raising a set amount of cash for a specific project, keep supporters updated on your progress. You may well find that people who have already donated give more money to help you reach your goal or that they encourage friends and family to donate as well. Even if they don’t donate again this time round, the regular updates will make people feel more connected to your charity – something that’s important if they’re going to support the work you do in the long term.

Putting just a bit of extra work into your website and your communications can make a huge difference to your campaign funds. If you’d like more help and advice on making the most of your online presence, take a look around our site or get in touch with a member of our team.

Posted by

Ben Kemp

Managing Director

Village Ways - building a holiday website with a difference

Village Ways organise trips to some of the most beautiful and remote places on Earth. Their unique approach to providing holidays has won them numerous awards.

We built their original website several years ago and it has recently been updated. The updates included new designs for the landing pages and headers. Geolocation was built in to the site to redirect visitors to the appropriate pages for their country. Updates were also made to aid navigation on mobile devices.

Village Ways are a charitable trust that works in partnership with rural villages in India, Nepal and Bhutan. The trust assists villagers in training, income-generating and social improvement projects.

To view their website go to https://www.villageways.com/Village Ways homepage

Posted by

Ben Kemp

Managing Director

Lichfield Cathedral website

Adept worked with Lichfield Cathedral to create a new brand identity and website. With 1300 years of history, the identity needed to reflect this heritage as well as allow flexibility for promoting the dynamic and modern community around the Cathedral.

Their new website will offer visitors information about the Cathedral as well as upcoming events and activities.

To view their website go to: https://www.lichfield-cathedral.org/

Lichfield Cathedral homepage

Posted by

Ben Kemp

Managing Director

Launch of the new Shine website

Shine is a charity that provides specialist advice and support on spina bifida and hydrocephalus to parents, families, carers and professional care staff.

Their new website was designed and built by Adept, with the client adding the much of the content themselves. We worked closely with them to ensure their new site would be easy to navigate and enable visitors to quickly find support groups, events and specialist services in their region. Shine already had a strong recognisable brand and it was important that the design of the website reinforced their existing identity.

The new website is fully mobile optimised and as is built with the easy-to-use Unicity CMS which gives Shine the freedom to manage the content of their website. We also provided onsite CMS training, after sales support and hosting for the site.

To view their website go to https://www.shinecharity.org.uk/

Shine website

Shine Donation page

Posted by

Ben Kemp

Managing Director

Axe Valley Vets – Website Launch

This week we saw the launch of an exciting new website for one of our long-term clients, Axe Valley Vets, based in Somerset.

The team at Axe Valley wanted their new website to convey the caring nature of their veterinary team, as well as demonstrate the level of professional care they provide across all their clinics.

Adept approached this project by holding a strategy meeting at their main clinic, where we set out to discover who their website users are, and what they are looking to find out from the website. To help free up the teams across the practices, we also investigated how the website could handle more of the administrative processes.

The new website is fully mobile optimised, and as it is built on the Unicity CMS it gives freedom to the Axe Valley team to easily edit the website content whenever they need to.

New Axe Valley Vets website

If your charity or company are looking to refresh their website, then please call 01603 340750 or email hello@adeptdesign.co.uk.

Posted by

Ben Kemp

Managing Director

Congratulations to a Digital Hero

We are very proud to announce that Pam Haigh from KidsOut: World Stories has won the award for the TalkTalk Digital Hero in the Eastern region.

The World Stories project is an online collection of short stories from other cultures, written and read in both English and in their original language.

The project aims to improve literacy skills for children, particularly those with English as an additional language and to help children gain an understanding of each other's cultural backgrounds.

Adept built the World Stories website back in 2010 and have seen it grow in to a great educational resource for parents and teachers.

Since the website launch the website has had over 176,000 unique visitors and now has over 2,000 teachers and 260 parents registered to access the materials on the website. This means that now over 165,000 children now able to benefit from this exciting project.

Over the years Adept has aided with the development of the World Stories website and added functionality as the project has grown from strength to strength.

We are excited about the future for Pam and World Stories, and are extremely proud to be a part of the World Stories project.